Engineer Your Longevity: How Shelley A. Murdock Turned Healthy Habits Into a Bestseller—and a Movement
What if the key to a longer, healthier life isn’t in a pill or a procedure—but in your daily habits? That’s the heart of Shelley A. Murdock’s powerful new book, In Search of Longevity: How to Engineer a Life with Healthy Habits. A #1 Amazon Bestseller, this soon-to-be-celebrated release is making waves across the wellness world—and it’s heading to Times Square this July 2025 for a major book celebration! Shelley’s mission is to prove that it’s never too late to prioritize your health, start fresh, and live life with vibrant intention. Thanks to the support of Lucky Book Publishing, her book—and her message—are reaching thousands. A Life Fueled by Movement and Purpose Now in her mid-sixties, Shelley A. Murdock is a living example of what it means to engineer longevity. She’s not slowing down—in fact, she’s just getting started. As a certified personal trainer, kickboxing instructor, and RYT 200 yoga teacher specializing in restorative and trauma-sensitive yoga, Shelley has helped countless people embrace movement as a daily habit. Her own wellness routine is grounded in strength training and yoga—two practices that fuel her vitality and balance. But it’s not just about workouts. For Shelley, it’s about honoring the body, nurturing the mind, and creating a life filled with energy, joy, and connection. Shelley’s granddaughters, Marlowe and Shae, are her daily motivation. She lives every moment with intention so she can be present, strong, and vibrant for them—and for herself. Why In Search of Longevity Is Striking a Chord What makes In Search of Longevity stand out in a crowded health market? It’s not just another book filled with “shoulds” and quick fixes. Shelley delivers a realistic, science-backed guide to building sustainable habits that stick. The book covers: The link between daily routines and long-term health. How emotional, social, and spiritual well-being affect your lifespan. The power of gratitude, learning, and mindset for life satisfaction. How to implement small, lasting changes without overwhelm. Whether you’re 35 or 65, this book is both a reset button and a roadmap. Shelley blends practical wisdom with lived experience, sharing her journey with authenticity, warmth, and humor. She invites readers to meet her on the mat, take a walk around the block, or simply breathe a little deeper—and to realize that these small choices shape our health and happiness more than we know. The Lucky Book Publishing Difference Behind every bestselling book is a powerful support team—and that’s where Lucky Book Publishing comes in. Shelley partnered with Lucky Book Publishing to turn her vision into a polished, professional, and powerful bestseller. From outlining her ideas and clarifying her message to editing, cover design, and strategic launch support, Lucky Book Publishing helped Shelley every step of the way. Together, we didn’t just publish a book—we built a brand. With a clear launch strategy, advance praise collection, SEO optimization, and audience-building campaigns, Shelley’s book debuted as a #1 Amazon Bestseller. In July 2025, her success will be recognized on one of the biggest stages in the world—a Times Square billboard in New York City. This moment is more than a milestone. It’s a megaphone for Shelley’s message: longevity is within your control—and your habits are the engine. Ready to Transform Your Life? If you’re feeling the call to reclaim your health, realign your habits, or simply start living with more energy and intention, In Search of Longevity is your next must-read. Shelley A. Murdock’s message is simple but powerful: You don’t need to overhaul your life overnight. You just need to take one intentional step—and then another. Get your copy: Buy on Amazon Visit Shelley’s Website Want to Write Your Own Bestseller? Shelley’s story proves that it’s never too late to share your wisdom with the world. If you’ve got a story, a system, or a solution that could help others, Lucky Book Publishing helps thought leaders, wellness experts, and everyday heroes turn their ideas into books that change lives—and get noticed. Learn more: LuckyBookPublishing.com Book a Publishing Consultation Because the world is waiting for your story—and we’re here to help you tell it.
Your Real Competition Isn’t Other Authors
The author outselling you right now is not necessarily a better writer. They’re just less comfortable than you are. They sent the email that made their stomach hurt. They walked into the room where they knew no one. They pitched themselves before they felt ready. That’s the whole gap. That’s it. We call it imposter syndrome, but that’s not always the best name to fully encapsulate the feeling. Imposter syndrome is more of a sidekick that is permanently there rather than an obstacle to overcome. You’ve probably felt this. Cold emails feel impossible until you’ve sent ten. Events feel terrifying until you’ve gone to three. It doesn’t go away—it just becomes part of the process. Have you done the uncomfortable thing yet? Have you gone the extra step to move in the right direction? Have you aligned what you manifest with what you actually do? It’s time. Let’s get you some proof that the gap is not only real, but the thing that can help you reach your next step. Assets That Will Actually Help 1. Fear Setting: Name the Thing Tim Ferriss popularized this, and it’s one of the fastest ways to shrink a fear down to size. Stop being scared of “promotion.” That word is too big and too vague, and vague fear is the kind you can’t fight. Get specific about what promoting your brand and your book actually looks like. What are you actually afraid of? Sending fifty emails and hearing back from one person? Looking desperate? Bothering someone important who doesn’t care? Write down the three things you’re afraid will happen. Next to each one, write what you’d do if it did. Why this matters for authors: “I’m bad at promotion” is a feeling you hide from. “I’m afraid of a low reply rate” is a problem you solve on a Tuesday. One keeps you stuck, while the other gives you a to-do list and a clear direction. Naming the fear is how you take its power away. 2. Dunning-Kruger: Why Your Doubt Is a Good Sign Here’s an uncomfortable truth about confidence. The people with the least skill are often the most sure of themselves because they can’t yet see what they’re missing. The people with real skill doubt themselves more because they can. They see more possibilities and therefore become more risk-averse. That’s the Dunning-Kruger Effect, and it should change how you read your own self-doubt. Why this matters for authors: Your imposter syndrome is not proof you should stay quiet. More often, it’s proof you’re good enough to know the difference between a decent book and a great one. That doubt means you care. But care isn’t a strategy. The confident beginner who promotes badly will still outsell the brilliant author who hides. Take the doubt as a compliment, then do the work anyway. The world doesn’t need you humble and invisible—it needs your work where people can find it. 3. Everyone You Admire Felt Like a Fraud First Maya Angelou didn’t publish her first book until she was 40. Before that, her life looked nothing like a legend’s. She grew up poor in segregated Arkansas. As a child, she experienced trauma so severe that she stopped speaking for nearly five years. During that silence, she spent her time reading everything she could. Later, she became the first Black streetcar conductor in San Francisco. She had a son at sixteen and worked as a cook, waitress, dancer, singer, and actress before finally writing I Know Why the Caged Bird Sings. Even after winning Grammys, receiving a Pulitzer nomination, and reading a poem at a presidential inauguration, she admitted she still felt like a fraud with every new book. Eleven books later, that feeling never fully disappeared. But it never stopped her either. Albert Einstein once said the praise for his work made him feel like a swindler. Serena Williams has spoken openly about questioning whether she belonged. Countless successful musicians admit they’re still waiting to be “found out.” Why this matters for authors: That feeling you keep trying to eliminate before promoting your book? The greats never eliminated it either. They simply stopped waiting for it to disappear. You will not feel ready. No coaching program, therapist, or community can hand you “ready.” That’s not how it works. Because ready was never the goal. Doing it scared, unprepared, and unfinished—that’s the real north star. What to Do Next Send one cold email this week. Go to one event this month. Say yes to one conversation you’d usually avoid. Do one thing that aligns with your brand, your goals, and your instincts. Just do the thing—whatever it is. That’s the entire distance between you and the author you’re jealous of. It’s not about talent or luck. It’s about being willing to be uncomfortable before you feel qualified. Keep going. We’ve got you. Cheers to your success,Samantha and Simar